Google AI Overview — how to appear in it

AI Overview steals ~40% of clicks from the top 10. If you're not in the cited sources, organic traffic can drop in half.

What AI Overview picks: 1) pages with an unambiguous answer in the first 100 words, 2) numbers and dates, 3) FAQ schema, 4) high E-E-A-T (author, experience, sources).

Content format: question → short definition → step list / key facts → expansion. AI eats the first 2 sentences.

Technical: FAQPage, HowTo, Article, Organization schema. Speakable schema for voice assistants. Page speed <2s.

GEO audit + AI Overview rebuild is a 4–8 week project for a mid-sized site. We do it turnkey.